MILWAUKEE (Jan. 9, 2017) – Glendale, Wis. Cousins Subs® reopens in newly constructed building at 5333 N. Port Washington Rd.
The 2,380-sq. foot location is Cousins’ first corporate-owned brick and mortar restaurant to feature the company’s rebranding elements—an initiative Cousins announced in May 2016 to create a streamlined look and feel across all restaurants.
“We’ve served our quality sub sandwiches at this location for 27 years. Rebuilding at this location was an easy decision due to the amount of traffic and retail options in the area,” said Joe Ferguson, vp of development at Cousins Subs. “We enjoy serving the people of Glendale and the new development allowed for a larger space with more seating to better meet the needs of our guests.”
The exterior incorporates the new logo markings that pair the tagline “Grilled and Deli Fresh” with “Subs” to better communicate the sub shop’s cuisine philosophy. Once inside, guests will enjoy the company’s new Milwaukee Sub Shop design, which combines natural materials balanced by solid surfaces, stone walls, wood floors, an earth tone color palette and industrial finishes.
Photo Caption: Cousins new Glendale location offers a dynamic in-store guest experience that is equal to the quality of our product.
“Our new Glendale location allows us to offer guests a modern, inviting environment that honors our brand’s history, Milwaukee roots, and values,” said Ferguson. “It’s a space that encourages guests to sit, stay and work.”
The Glendale restaurant also includes Cousins’ Project Henry make line ordering process, which is featured in select locations, and allows guests to easily customize their sub as they observe their order being made.* Another addition is a more accessible drive-thru—adding a convenient ordering option for guests.
Guests can pick from Cousins full lineup of deli-fresh and grilled to order subs that can be made with either all-white meat chicken or USDA choice steak. The menu also pays homage to Cousins’ heritage with signature Wisconsin-based products including Sprecher Root Beer on tap, Wisconsin Cheese Curds and subs topped with all Wisconsin cheeses.
As part of a larger company test, the Glendale location is the first to serve a variety of Sprecher beer as well as vanilla and chocolate shakes made with Wisconsin-based dairy and toppings. Cousins may look to rollout shakes and Sprecher beer at select locations pending test results and feedback.
Cousins Subs in Glendale is hiring for all team positions with an emphasis on daytime help; those looking to apply can visit www.work4cousins.com. For more information about Cousins Subs, visit www.cousinssubs.com.
*Existing locations due for remodel upon renewal and new Wisconsin development, will all feature the new restaurant design, but only select locations will test the Project Henry make line at this time.
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ABOUT COUSINS SUBS
Wisconsin-based Cousins Subs®, a family-owned, fast casual sub shop established in 1972 by Bill Specht and his cousin, is driven by the mission to Believe in Better – both in the quality of food it serves and in the communities it supports. Cousins Subs and its franchisees operate more than 100 sub sandwich shops throughout Wisconsin and Arizona, providing guests with quality deli fresh and made to order grilled subs using only the freshest ingredients on its signature bread baked daily. For more information, visit www.cousinssubs.com. You can also find Cousins Subs on Facebook, Twitter and Instagram.