Be Herd! Search for State's Best Moo-ers Kicks Off June 5 in Madison

Dairy State moo-ers, this is your chance to be herd.

The 2010 Cousins Subs Moo Tour will kick off at "Cows on the Concourse" on Madison's Capitol Square on Saturday, June 5, and visit six other Wisconsin cities throughout the summer in search of the loudest, proudest and most creative moo-ers to compete in August at Moo-la-palooza, the world famous mooing contest at the Wisconsin State Fair.

Moo Master Sean Cundy and the Cousins Subs Moo Team will audition local moo-ers in
Madison, Appleton, Green Bay, Jefferson, Fond du Lac, West Bend and Racine. There is no cost to moo and all entrants will receive either Cousins gift cards, State Fair tickets or other fun prizes. Cousins Subs will donate $1 for every moo entry to local 4-H youth programs. The best moo-ers - the crème de la crème - will be awarded golden cowbells and invitations to Moo-la-palooza, to be held Wednesday, Aug. 11, at the Cousins Subs Amphitheater at the Wisconsin State Fair. The Moo-la-palooza grand champion receives $1,000, the coveted cow print coat, an entire year of free Cousins Subs - and bragging rights to the title of best moo-er (of the human variety!) in the Dairy State.

"We discovered some moo-rvelous mooing talent throughout Wisconsin last summer, and we're excited to kick off this year's Cousin Subs Moo Tour," Cundy said. "This contest  gives people across our great state a chance to show their pride in our state's dairy  heritage and celebrate our beloved bovine brethren. The best part of all is that the Moo Tour and Moo-la-palooza benefit 4-H clubs around Wisconsin. 4-H does so much for the youth in our state, and Cousins Subs wanted to give something back."

The Cousins Subs Moo Tour schedule includes:

  • "Cows on the Concourse," Madison - June 5
  • Brown County Farm Breakfast, Greenleaf/Green Bay - June 6
  • Wisconsin Timber Rattlers' "Salute to Cows," Appleton - June 10
  • Jefferson County Fair, Jefferson - July 9
  • Fond du Lac County Fair, Fond du Lac - July 22
  • Washington County Fair, West Bend - July 24
  • Racine County Fair, Racine - July 30

For more information on the Moo Tour or Moo-la-palooza, visit www.cousinssubs.com/moo or www.facebook.com/cousinssubs. You can also follow the Moo Tour on Twitter  @CousinsSubsMoo.

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