shadow shadow

Cousins News


MENOMONEE FALLS, Wisconsin (May 22, 2013) – Wisconsin-based Cousins Subs® has hired Jason Westhoff as chief financial officer for the corporation and its 140-store franchise system.

Westhoff was previously chief financial officer at Wisconsin Hospitality Group, a system of 40 Applebee’s and 80 Pizza Hut restaurants.

“Jason’s skills and experience in finance and planning are vital to our vision of expansion,” said Christine Specht, president and chief operating officer of Cousins Subs.  “We are proud to have him join our team.”


Westhoff was born and raised in Spencer, Iowa, and received a bachelor’s degree from Luther College in Decorah, Iowa.  He and his wife, Jill, and children, Josie and Jackson, reside in Whitefish Bay.


Cousins Subs was established in 1972, when Bill Specht and his cousin opened their first shop in Milwaukee to curb a hankering for their favorite East Coast subs. Their handcrafted, deli-style subs eventually stirred a hungry fan base who especially loved Cousins’ secret recipe for freshly baked bread with the perfect amount of crunch in the crust.  This bread eventually became the cornerstone for their Better Bread.  Better Subs. positioning. Celebrating its 40th anniversary as a family-owned business in 2012, Cousins Subs and its franchisees now operate approximately 150 stores in six states and are embarking on an expansion plan.  For more information, visit  You can also find Cousins Subs on Facebook and Twitter.


We have a lot to offer any reasonably hungry stomach. In fact, you might be here a while – there are many delicious options to choose from.

Order Online

No one likes to wait. Avoid a long line. Simply place your order online and save time.

A Better Day is just a click away!

Start a Franchise

Here’s your opportunity to get a fresh piece of a brand that’s growing!

It’s time to start a new life that comes with a new title – Head Honcho.

Subscribe to Fresh Baked News and Get a Coupon!

Sign up to receive our e-mail newsletter and we'll let you know about new menu items, upcoming events and promotions, and of course exclusive e-mail offers. In fact, we'll give you a coupon just for signing up!