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Cousins News


-  Grant awarded to Winnebago Literary Council supports “Healthy Eating in the Classroom” Initiative –

OSHKOSH, Wis. (November 8, 2013) – The Cousins Subs® Make it Better Foundation has awarded a grant to the Winnebago County Literacy Council (WCLC) to sponsor its “Healthy Eating in the Classroom” nutrition program.  The program serves more than 100 refugees who are learning to acclimate to the community.

The WCLC teaches English to both adults and children from foreign countries, such as Jordan, Somalia, Pakistan, China, Russia and Iraq.  Participants in the program do not know the language or culture and are motivated by a desire to read, speak, and perform everyday skills with confidence so they can thrive in our community.

“Our goal is to leverage the ‘Healthy Eating in the Classroom’ initiative to increase learners’ participation during class, while also reducing hunger and improving overall health and educational outcomes for our learners,” explained Terri Hansen, executive director of Winnebago County Literary Council.  “Through this program, learners can eat nutritious foods, such as nuts, fruit, cheese and whole grains, together in a safe environment.”
“WCLC’s ‘Healthy Eating in the Classroom’ program fulfills the Make It Better Foundation’s mission to Make It A Better Day through promoting health and wellness and education,” said Christine Specht-Palmert, president and COO of Cousins Subs, and president of the Make It Better Foundation.  “Numerous studies have shown that hungry students are more easily distracted and have a harder time concentrating.  Providing nutritious snacks will help to alleviate this problem, allowing students to concentrate on learning the language and culture to enhance their new lives.”

The Make it Better Foundation has established three areas of interest it believes are vital to any community: health and wellness, hunger and youth education.

“The families that come to WCLC work hard to become active, contributing members of society,” continued Hansen.  “We will be armed to help them achieve this goal with this generous grant from the Make It Better Foundation.”  

To learn how you can support or volunteer with the Winnebago County Literacy Council, a nonprofit organization that provides free tutoring and literacy assistance to those with low literacy skills, please visit  

Nonprofit and community organizations interested in more information on how to apply for a grant can visit


Cousins Subs® and its franchisees operate more than 130 sub sandwich shops in six states, with bold expansion plans. The first Cousins Subs was established in Milwaukee in 1972 by Bill Specht and his cousin. Their dream was to bring East Coast-style sub sandwiches to Milwaukee – with their own handcrafted touch. They started with their bread, developing a secret recipe with the perfect taste and crunch. That bread is the cornerstone of the Cousins Subs slogan, “Better Bread. Better Subs. Better Day.” The original recipe is still closely followed at every Cousins Subs store, where each sandwich is made to order using freshly sliced deli meats, cheeses, and vegetables – and the bread is baked fresh each day. Forty-one years later and still family owned, Cousins Subs employees and franchisees are driven by their mission to “Make it a Better Day” in all they do. In 2013, the brand proudly announced the establishment of the Make it Better Foundation, dedicated to funding causes that address health and wellness, hunger and youth education in the communities that Cousins Subs serves. For more information, visit You can also find Cousins Subs on Facebook and Twitter.


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