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Cousins News


MILWAUKEE (July 2, 2013) - A team of Cousins Subs® volunteers, including Christine Specht, president and COO, gave a fresh coat of paint to a cabin during a volunteer effort for Boys & Girls Clubs of Greater Milwaukee this past Saturday at its Camp Whitcomb/Mason in Hartland.  Cousins also provided over 270 lunches for the volunteers, parents and kids at the camp.

The camp was hosting a day for 150 children who participate in the Clubs’ SPARK Early Literacy Program.  SPARK brings literacy to all spheres of a child’s life: home, community and school.

“’Make it a Better Day’ is our mission at Cousins Subs and something we should always be striving for,” said Christine Specht, president and COO of Cousins Subs.  “Boys & Girls Clubs’ SPARK Early Literacy Program is doing just that by encouraging literacy and a joy of reading in young children.  We are proud to be able to help at the camp through our ‘Make it Better Foundation,’ and to provide meals for this great program.”

The Cousin Subs Make it Better Foundation has established three areas of interest it believes are vital to any community: health and wellness, hunger and youth education.
Boys & Girls Club of Greater Milwaukee’s mission is to inspire and empower all young people, especially those who need us most, to realize their full potential as productive, responsible caring citizens.  

Cousins Subs® and its franchisees operate more than 140 sub sandwich shops in six states, with bold expansion plans. The first Cousins Subs was established in Milwaukee in 1972 by Bill Specht and his cousin. Their dream was to bring East Coast-style sub sandwiches to Milwaukee – with their own handcrafted touch. They started with their bread, developing a secret recipe with the perfect taste and crunch. That bread is the cornerstone of the Cousins Subs slogan, “Better Bread. Better Subs. Better Day.” The original recipe is still closely followed at every Cousins Subs store, where each sandwich is made to order using freshly sliced deli meats, cheeses, and vegetables – and the bread is baked fresh each day. Forty-one years later and still family owned, Cousins Subs employees and franchisees are driven by their mission to “Make it a Better Day” in all they do. In 2013, the brand proudly announced the establishment of the Make it Better Foundation, dedicated to funding causes that address health and wellness, hunger and youth education in the communities that Cousins Subs serves. For more information, visit You can also find Cousins Subs on Facebook and Twitter.


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