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Cousins News


- Cousins will donate 600 meals, fulfilling its mission to “Make it A Better Day” -

MINNEAPOLIS (October 3, 2013) –Cousins Subs® restaurants, the title sponsor of Special Olympics Minnesota’s Annual Unified Flag Football Tournament, will donate 600 meals (consisting of a 5” sub, chips and a cookie) to athletes. The tournament, taking place October 12-13 at the West St. Paul Sports Center, will also be provided with an additional 575 meals at a discounted rate.

The event, part of the Special Olympics’ Unified Sports Program, expects to draw over 700 athletes and spectators from all over the state. Athletes have been practicing for months to prepare for the flag football tournament.   

“The mission of Special Olympics fits perfectly with our overall mission to ‘Make It A Better Day,’” said Justin McCoy, vice president of marketing, Cousins Subs. “We recognize the inherent benefits that are provided by encouraging and instructing people with intellectual and physical disabilities.  Their flag football tournament allows athletes with and without intellectual disabilities to compete on the same football field – it’s an event filled with laughs, healthy competition and pride.”

Through food donations, pledges raised by employee teams, and in-store donations, Cousins Subs has provided continued support to Special Olympics in Minnesota and northeastern Wisconsin.

“Cousins Subs has been a great philanthropic partner to Special Olympics,” said Casey Meyer, development associate, Special Olympics Minnesota. “With their support, we have been able to provide over 700 athletes with state-of-the-art facilities to practice and compete in. Cousins Subs also supports the Polar Bear Plunge in both Rochester and Minneapolis; they are truly a wonderful partner, making it better for our organization in many ways.”

For more information on the Unified Flag Football Tournament, please visit or email Mark Anderson at  

About Special Olympics Minnesota
Special Olympics provides year-round sports training and athletic competition in a variety of Olympic-type sports for children and adults with intellectual disabilities, giving them continuing opportunities to develop physical fitness, demonstrate courage, experience joy and participate in a sharing of gifts, skills and friendship with their families, other Special Olympics athletes and the community.  For more information, please visit  

About Cousins Subs®
Cousins Subs® and its franchisees operate more than 130 sub sandwich shops in six states, with bold expansion plans. The first Cousins Subs was established in Milwaukee in 1972 by Bill Specht and his cousin. Their dream was to bring East Coast-style sub sandwiches to Milwaukee – with their own handcrafted touch. They started with their bread, developing a secret recipe with the perfect taste and crunch. That bread is the cornerstone of the Cousins Subs slogan, “Better Bread. Better Subs. Better Day.” The original recipe is still closely followed at every Cousins Subs store, where each sandwich is made to order using freshly sliced deli meats, cheeses, and vegetables – and the bread is baked fresh each day. Forty-one years later and still family owned, Cousins Subs employees and franchisees are driven by their mission to “Make it a Better Day” in all they do. In 2013, the brand proudly announced the establishment of the Make it Better Foundation, dedicated to funding causes that address health and wellness, hunger and youth education in the communities that Cousins Subs serves. For more information, visit You can also find Cousins Subs on Facebook and Twitter.


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